ABOUT

Transformational & analytical marketing leader with 15+ years of experience in B2B / enterprise software. ​Highly effective communicator who is routinely responsible to C-level for GTM strategy, full funnel pipeline accountability and complex Revenue Marketing change programs, often including Account Based Marketing adoption. ​Passionate about partnering with sales to ensure GTM strategy is actionable across every stage of the sales cycle. ​A motivational and pragmatic leader with a proven track record of improving cross-functional collaboration and marketing team performance. Excellent knowledge of Account-based marketing strategy, channels, intent data, tech stack, as well as underlying sales & marketing processes required to make ABM a success.